What is the difference between the NASCAR series?
NASCAR has multiple different racing series including, The Cup Series, The Xfinity Series, and The Truck Series. Each series features drivers from different locations, ages, and skill levels. In addition, each series has a predetermined number of races and a different point system. Let’s get a deeper understanding by breaking down
How Social Media can Increase the ROI of a NASCAR Sponsorship
Social Media can increase the ROI of a NASCAR Sponsorship in multiple ways. From creating loyalty to increasing brand awareness and reach, social media can help your NASCAR Sponsorship payoff. A sponsorship is a large investment, which is a big deal. So, we understand you want to see a return on
How the NASCAR Driver points system works
In 2016 NASCAR made a huge change to the points system that they use to award the Drivers Regular Season Championship and to set the Playoff drivers who will be running for the overall NASCAR Cup Championship. The Point System Each finishing spot in the field of 40 cars earns a driver's point
What does it cost to be a primary sponsor of a NASCAR Car?
Although there are varying levels of sponsorship in NASCAR, it’s safe to say the primary sponsorship is the “big cheese” of sponsorships. The first question interested sponsors ask is, what does it cost to be a primary sponsor of a NASCAR car? Then they often follow up with, what will this
Racing Hospitality in NASCAR
When it comes to Racing Hospitality in NASCAR, it is very important to creatively keep your employees happy, generate new clients, and retain current clients, keeping them coming back year after year. Luckily, we are professionals when it comes to Racing Hospitality at NASCAR races! An Unforgettable Event NASCAR race weekends aren’t just about
What are the NASCAR Sponsorship Tiers?
NASCAR is an expensive sport to operate, and it relies on sponsors to help defray the costs. In return, sponsors receive exposure and in some cases, other perks to help them promote their companies and brands. This promotion can be well worth the cost since NASCAR fans are exceptionally loyal to the sport’s
How Does a NASCAR Sponsorship Work?
Have you ever come across NASCAR on TV and wondered why everything and everyone has a logo on it? Brands budget millions of dollars a year to sponsor teams, drivers, tracks, and the sectioning body, NASCAR. These brands get exposure in front of millions of race fans every weekend. But how
How Expensive is a NASCAR Car Sponsorship?
You may be interested in becoming a sponsor, but your first question will be, how expensive is a NASCAR car sponsorship? What will this take from my budget? What can I expect for ROI? In NASCAR, there are many different levels of car sponsorship. What’s great about this, is that it
Attention Sponsors! Wolfpack Racing Can Get Your Company’s Logo on a NASCAR Race Car
NASCAR sponsorship models have evolved as time has gone on. As NASCAR became a household name and a national sport throughout the 1990s and early part of the 2000s, large corporations signed multiyear deals to sponsor race cars in all three of NASCAR's top leagues—Cup Series, Xfinity Series, and Camping World
Get the Most Out of a NASCAR Xfinity Series Sponsorship With an Authentic Driver Relationship
There are many benefits of sponsoring a team in one of NASCAR's three touring series. The best benefit may be the opportunity to forge a unique relationship with the driver and his very active fan base with a NASCAR Xfinity Sponsorship. NASCAR's most prestigious series is the NASCAR Cup Series, followed by